If you’ve been reading this newsletter and following my updates on social, you’ve probably noticed something: AI has completely reshaped how businesses grow.

Marketers and founders no longer need to wait months for research, agencies, or technical teams to test an idea. With AI, you can iterate, build, and get feedback loops running in days.

We’re in a world where:

  • SMB owners are already testing AI to reduce costs and speed up delivery.

  • Solo founders are launching full SaaS products in under 2 weeks.

  • Non-technical operators are deploying live projects without writing a single line of code.

The lines between “technical” and “non-technical” are fading. And that means, anyone can go from idea → working product → live growth engine faster than ever.

Because of this shift, I want to show you exactly what it looks like in practice. Part 1 is going to be about basics:

Step 1: Learn how to set up claude code and project within cursor

Step 2: How to prompt claude code efficiently to build

Step 3: Tips to reduce token usage before you start building

Well, not everyone wants to build from zero. If you’d rather hit the easy button for growth and marketing, I’ve launched the Boring Marketing Agent just for the Vibe Marketers community. Business owners are already using it to plug AI into their growth engines and cut weeks of time in analysis, research, plan your growth strategy and more.

Now, let’s get back to Claude Code x Cursor. You might be wondering why bother learning to build from scratch when the agent can do so much for you?

The truth is, you’ll still want the ability to spin up landing pages, build internal tools, or quickly test new workflows that power your growth. And that’s exactly where Claude Code x Cursor makes your life a whole lot easier.

Let’s get introduced: claude code x cursor

  • Claude Code → Anthropic’s AI coding assistant, purpose-built for reasoning and structured development.

  • Cursor → An AI-powered IDE (think VS Code but smarter) that integrates seamlessly with Claude Code.

But, why use claude code (vs. cursor’s inbuilt LLM agent)?

a. Deeper reasoning for complex tasks → Claude Code handles multi-step logic better, making it ideal for building workflows, growth tools, or apps beyond simple code snippets.

b. Reusable prompts & protocols → You can use tested frameworks (like Build Me X, Two-Terminal, Documentation-First) that Claude Code actually follows reducing trial and error.

c. Faster debugging → Claude Code doesn’t just suggest fixes, it teaches you why something broke.

d. Scales from prototype → production → Move from quick tests to production-ready builds with error handling, retries, and monitoring prompts.

e. Community-driven shortcuts → Things like slash commands and context-check prompts come straight from real builders, not just IDE defaults.

Bottom line: Pairing them together helps you unlock a much faster way to build and adapt your growth stack.

Step 1: Set up claude code and github

Here’s how to get from zero → deployed in under an hour:

I have also shared a quick video about it here

Step 2: Prompting claude code (frameworks & best practices)

a. Outcome-based prompts (start with the what, not the how)

  • Outcome-first architecture → focus on what you want, not how to implement it.

  • Non-technical founder mode → say “Build me X that does Y”, not “create component with useState”.

  • Build me X pattern → Build me [THING] that [ACTION] for [PURPOSE] → Claude delivers complete features.

  • Incremental complexity stack → start simple, then add features in layers.

  • Production-ready transform → prototype first, then add error handling, retries, and monitoring.

  • Build my competitor → clone competitor features, then improve them.

b. Protocols & systems (keep claude in check)

  • Screenshot debug protocol → share the error screenshot → “What’s wrong?” → get the fix.

  • Two-terminal method → one terminal builds, the other reviews.

  • Reference file system → keep CLAUDE.md (memory) + TECHNICAL_ARCHITECTURE.md (patterns).

  • Parallel tab strategy → Builder, Reviewer, Tester, Documenter all open.

  • 5-Minute stuck rule → screenshot + fresh session + “I’m stuck” = instant progress.

  • Binary search debug → cut logs in half to find issues faster.

  • Context window maximization → always paste full files, PRDs, or complete errors.

  • Architecture validator → ask Claude to check your build against established patterns.

c. Collaboration habits (work like a team of engineers)

  • Documentation-first → write docs first, then build to match.

  • Review request pattern → “Senior engineer review: security, performance, edge cases.”

  • Make it boring principle → clever = future pain, boring = scalable.

  • Handoff protocol → finish → document what/how/issues → pass it on.

  • Meta prompt learning → share your last 5 prompts and ask Claude how to improve.

  • Error like I’m 5 → ask for fixes explained simply, with prevention tips.

d. Scaling & optimization (build for growth)

  • Cost calculator prompts → “1000 runs/day → calculate daily/monthly cost + % reduction.”

  • Subagent specialization → DB Architect, Performance Engineer, Devil’s Advocate prompts.

  • Start fresh pattern → when stuck, reset with “Ignore above. I want [OUTCOME]. Simplest path?”

  • Refactor rhythm → weekly cleanup of duplicates, complexity, and tech debt.

  • Speed > perfection law → 10 features at 80% > 2 features at 100%.

Step 3: Tips to use claude code efficiently

One of our Vibe Marketing pros, Adam Sandler, shared his favorite Claude Code tricks that make the day-to-day flow much smoother.

a. Slash commands to stay productive

  • /context → Instantly see how much of your context window is used so you know when to reset before performance drops.

  • /feature-ideas → Capture feature requests on the fly into a markdown doc instead of losing them in random notes.

  • /bugs + /consolidate → Collect issues one by one, then wrap them into a single prompt to batch-fix later.

b. Small workflow boosters

  • Plan mode (Shift + Tab) → Switch Claude into “planning mode” so it won’t start making changes until you’re ready.

  • Press ↑ / ↓ in chat → Cycle through your last prompts to quickly reuse or edit them without retyping.

  • Split terminal → Keep multiple Claude sessions open in Cursor. One for planning, one for building, one for running the app.

c. Power user moves

  • Custom memory prompts → Add notes directly into CLAUDE.md so Claude reminds you of things (like which model to use for big jobs).

  • Model switching (/model) → Toggle between Opus for heavy reasoning and Sonnet for lighter tasks. Saves tokens while maximizing output.

  • Version control in IDE → Use Cursor’s built-in commit history to roll back when things go sideways, instead of relying only on chat.

Wrapping up

This week, we went from zero → get started with claude code, explored 25 best practices for prompting and shared shortcuts that make building in claude code smoother.

But this is just the beginning.

In Part 2 of the Claude Code Masterclass, we’ll go deeper into building landing pages that actually convert. You’ll learn how to:

  • Spin up high-converting pages

  • Test copy, design and CTAs with Claude

  • Deploy and iterate without a dev team

You don’t want to miss this, because a landing page that converts can be the difference between a stalled campaign and real growth.

See you next week.

—The Boring Marketer

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